GTM Automation Engineer & RevOps Systems Architect

Architecting robust digital solutions & revenue engines.

14+ years bridging commercial growth and cloud infrastructure. Specialized in Shopify Plus ecosystems, HubSpot RevOps architecture, Meta WhatsApp API gateways, Python data pipelines, and high-performance web applications.

Deep Technical Specializations

Enterprise-grade architecture built for fault tolerance, high throughput, and direct commercial ROI.

Shopify Plus & Liquid

Custom theme architecture, Liquid optimization, Storefront API integrations, Rebuy bundle engines, dynamic PDP builds, and custom checkout extensions.

Shopify Plus • Liquid • Rebuy • Storefront API

HubSpot RevOps Architecture

Custom CRM objects, lifecycle stage mapping, automated lead scoring, multi-pipeline lead routing, and bidirectional ERP syncs (Sage X3, Odoo, SAP).

Custom Objects • Lead Scoring • ERP Synchronization

Custom APIs & Microservices

RESTful & GraphQL API gateways, Node.js/Express middleware, asynchronous JSON payload handling, OAuth 2.0 authentication, and idempotency guarantees.

Node.js • Express • REST / GraphQL • Webhooks

Meta WhatsApp Cloud API

Enterprise messaging gateways, interactive template triggers, AI-assisted lead qualification chatbots, and direct CRM record ingestion.

WhatsApp API • Conversational AI • Webhook Gateways

Python Scripts & ETL Pipelines

Data sanitization scripts, automated contact deduplication, multi-provider waterfall enrichment (Clay, ZoomInfo, Apollo), and cloud crons.

Python • Pandas • Clay Waterfall • AWS Cron Jobs

QA, Responsiveness & CRO

Rigorous cross-browser QA, mobile-first responsive execution, Core Web Vitals optimization, Lighthouse score tuning (85+), and A/B test engineering.

Lighthouse 85+ • Mobile-First UX • CRO A/B Testing
Interactive Simulation

Automation ROI & Efficiency Simulator

Adjust monthly lead/transaction volume to calculate direct labor hour reductions and operational savings through API automation.

• Based on AWS Lambda + SQS event-driven serverless workflow.

• Baseline manual operational processing cost calculated at $55 USD/hour.

Monthly Labor Hours Saved
450 hrs/mo
Estimated Annual Operational Savings
$$24750 USD

Case Studies & Production Track Record

Quantifiable results delivered across high-scale enterprise operations.

-85% Latency | +41% MQL-to-SQL

ALAXS GLOBAL B2B Marketplace

Asynchronous Lead-to-Cash integration bridging HubSpot CRM with Sage X3 ERP. Migrated from Zoho to HubSpot with zero data loss, scaling qualified database by 14,000+ contacts.

HubSpot CRM • Sage X3 ERP • AWS Lambda • SQS • Python
+22% AOV | -18% Mobile Bounce

310 Nutrition (USA)

Custom PDP & Rebuy bundle integrations for a $40M+ annual revenue D2C store. Executed 50,000+ profile data hygiene and real-time behavioral CRM sync.

Shopify Plus • Klaviyo • HubSpot • Rebuy Engine • React
< 3 Min Speed-to-Lead | +10k Daily

Sondeos Global - Conversational Engine

Event-driven messaging gateways processing 10,000+ daily interactions. Reduced first-touch response time to under 3 minutes with automated intent scoring.

WhatsApp Business Cloud API • Salesforce • HubSpot • Python
Sub-1.2s LCP | +22% Checkout CRO

7Hair Care

Shopify Plus theme optimization, Liquid code restructuring, and Cloudflare edge caching for maximum mobile responsiveness and checkout conversion.

Shopify Plus • Liquid • Cloudflare Edge • CRO
+45% B2B Order Value

Bodega Michelle Rolland

International e-commerce platform featuring dynamic multi-currency pricing APIs, custom object caching, and automated ERP billing.

WooCommerce • Redis Caching • Custom Dynamic Pricing API
+31% Mobile Conversion

Somos Reyes

Full-scale mobile UX overhaul and A/B test engineering, elevating Lighthouse performance scores to 85+ and scaling mobile revenue.

Shopify • CRO Strategy • Mobile UX Testing • Lighthouse QA
Dynamic Discovery & Scheduling

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